The Power of Habits

One of the most powerful topics I’ve studied recently is Habits. I’ve read and listened to some great books, podcasts and blogposts on habits. Charles Duhigg wrote a fantastic book called The Power of Habit. I highly recommend reading that book. From Duhigg I learned about what he calls the habit loop.

The habit loop consists of a cue, the routine and a reward. Once a habit becomes ingrained our subconscious takes over and every time a certain event occurs it triggers the response without our realizing it. Our minds actually begin to anticipate the reward even before responding. Because this loop becomes such a part of our nature it takes incredible willpower to stop a habit. Sometimes it’s impossible.

What Duhigg advises instead of trying to stop habits is to redirect them. More a tweak than a complete replacement. The key is in understanding the three components of the loop and identifying each in a habit that you want to change. Then you only replace the routine. The cue and the reward stay in place.

  1. What triggers the habit? When do you do the thing you wish you didn’t?
  2. What response will you put in place of the undesired action?
  3. Prepare your mind to accept that reward coming from the new action.

This habit loop can work to alter any of the habits we want to replace in our lives or businesses.

Understanding more about habits has transformed how I think about goals. Instead of just putting a goal on paper and hoping to reach it and working at it inconsistently, I now identify the consistent actions necessary to achieve the goal and work to make those actions into habits.

For many years I’ve wanted to write a book. I have pages of topic ideas. I’ve even begun a few—but never got farther than a few thousand words. This year several of my friends at different times have encouraged me to go for it. So I’ve been thinking and planning. I’ve heard that when the student is ready the teacher will appear.

Teacher #1

I read a lot of bloggers and a ton of books. I also watch YouTube and listen to podcasts. One of my favorite blogger/author/podcasters is James Altucher. He wrote a great book called Choose Yourself. I’m currently reading his most recent called The Rich Employee. In his books and blogposts and podcasts he talks a lot about how writing 10 ideas per day is a habit that contributes to his life improving every six months. I started practicing the 10 ideas per day habit at the beginning of the year. I have to say, it’s been fun and very practical. If you’re interested in this, I recommend getting Claudia Altucher’s book, Become An Idea Machine. Claudia is James’ wife. She wrote a book that gives you a topic each day to write your 10 ideas on. I found this extremely helpful the first month or so that I was building my “idea muscle” and instilling the habit. I still come back to her books occasionally if I’m having a mental block and not sure of what to write my 10 ideas about.

Teacher #2

Last year James interviewed a guy named Steve Scott on his podcast. Steve is an author and specifically writes a lot of books on habits. http://developgoodhabits.com This year as I became more interested in habits and book writing I circled back around to that Altucher/Scott interview. I listened to it at least three or four times last month. Then I went to Steve’s podcast and listened to everything he had. I checked out his newest website, http://selfpublishingquestions.com. I bought some of his books. I emailed him a couple questions. I realized that the things he has done, I can do too. Steve is a regular guy. And a nice guy like me. All this gave me hope and a path for writing the book. And the path included some habits I need to implement.

Habit #1

Over the past month I adopted Steve’s habit of writing every day. This is a common theme among writers. At the same time every day, sit down and write. If you have nothing to say, write anyway. Some days, you write crap. Some days you write completely off topic. But write anyway. Writers write. So I’m a little over a month into writing every day. I aim for 1,000 words a day. Sometimes I write 2,000. Sometimes it’s all I can do to get 500. But I write daily.

Habit #2

Another big ah ha for me was that Steve has around forty books for sale now. He only started in 2012. Steve is publishing new content almost every month. Most of his books are fairly short, even mini-books. Most are priced under five bucks. But his total income from those forty books is a lot more than I make each month at my full-time job. Hmmmm. The idea that my books don’t have to be 40,000 words or $15.99 appeals to me. I can do this. New content each month.

So off I went. Writing daily on topics that fit together. I put together my first book over the past month. And last weekend figured out how to list it on Amazon. It’s called Ben Franklin’s Guide to Financial Freedom. I wrote a little over 12,000 words and added in a 3,000 word story from Ben Franklin called The Way To Wealth. So the whole book is only 15,000 words. It’s meant to be a quick daily read to think about finances and freedom and hopefully get your wheels turning each day. Check it out if it sounds interesting. Let me know what you think. Right now it’s only on Kindle. After I receive some feedback I plan to tweak and then make a paperback available to those who prefer paper.

In the meantime, I’ve written another small book called Ben Franklin’s Guide To Productivity. I’m cleaning it up and will make it available in October. I’ve also started writing a third book. So the habits of daily writing and monthly releasing content have enabled me (after years of just dabbling) to not just write a book but three very quickly!

Now my new habit for October is to build habits around publishing blog content. I’m thinking I might need to recruit help for this one. For some reason consistently blogging has tripped me up multiple times over the past seven years. That changes now (well, in October). Wish me luck!

What habits are you working on?

Who Else Wants a Creative Outlet?

Night Owl

I’ve struggled over the past couple years to find my entrepreneurial outlet. I’ve had a few good ideas about websites, blogs or podcast businesses to start. I’ve even started some of them. But until now, I stopped each of them when I hit roadblocks.

Some of the roadblocks (at least in my mind) were:

  • I don’t know enough about that topic.
  • I’m not interested enough in that topic to put in the time to become successful.
  • I don’t have time.

I suppose we all feel we don’t have time to add more activities to life. Yet we all have time to do the things we really want to do.

So WHY do we really want to start something else?

Coming up with your why is critical to keep your side business/hobby going. Create your own short list for this to really stick. Here are a few ideas to get you started:

  • Exercise creativity. You’ll have to push past some comfort levels to excel in a side business or hobby. You’ll think outside the box and that creativity will spread to other areas of your life.
  • Earn extra income. If you’re on a Financial Freedom mission, you might need to earn more than you’re bringing in from your day job.
  • Begin a lifestyle business/passion/hobby. Maybe your Financial Freedom vision involves a different lifestyle than you’re able to maintain in your current job. You might have to get your own thing going if you want to do your work at the beach.
  • Increase energy. I’ve found that I have more energy for all my other tasks when I’m actively engaging in a business or hobby that I have a passion for.
  • Improve attitude. Same deal as energy. I’m happier and more enthusiastic throughout the day if I am active in my passion work.
  • Set an example. For me it is very important that my kids see me as someone who follows his passion. I want them to think entrepreneurially, creatively and artistically. I want them to know that we live in the most exciting time ever to live our dreams. Try new stuff. I never want them to feel trapped in a job they don’t like.

That’s why. Keep your list of why’s in front of you.

Now figure out how. There’s always a way. A few keys that are helping me with the how:

  1. Determine WHAT you are passionate about. Or WHAT opportunity you see that you feel will fascinate you long enough to stick with it through the tough parts of building.
  2. Figure out a place WHERE you’ll do your craft. My wife and I set up a desk and bought a new chair at Staples(on sale, of course).
  3. Decide WHEN you’ll work. Specifically. Consistently. I struggled with this one. I tried early mornings. Too groggy. I tried afternoons. Too distracting. Then Becky said to me “You’re a night owl. You should stay up and work from 8pm to 11pm each night.” That has worked perfectly for the past month. Test out your own time then stick to it.
  4. Do the Work. One of my favorite authors for motivation in creative ventures is Steven Pressfield. Check out The War of Art, Do The Work and Turning Pro. All three books are fantastic and will help keep you motivated to create something valuable.

I’m having a blast writing these posts each night. After setting up the time and place and making Doing The Work a habit, my mind is freed up to have fun writing about topics I enjoy. Hope you enjoy reading them.

Next Action: Come up with a strong enough WHY to push you to try for the how. I’d love to hear what you come up with.